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Most Trusted Brands in India
By siliconindia
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Pepsodent
Pepsodent was launched in 1993, as the first toothpaste with unique anti-bacterial agents, which addressed the needs of the consumers to check germs even hours after brushing. In 2002, it launched a pack which contained a 'germ indicator', which enabled the consumers to see the efficiency of the toothpaste. It also offered Dental Insurance in the same year, to demonstrate the confidence it has on the superiority of its product. Its most recent campaign aims to educate consumers on the need for germ protection through the night
