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Most Trusted Brands in India
By siliconindia
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1 Comments
Lux
Lux promises beauty and glamour and has been changing trends, evolving the beauty needs of the customers since 1929. It offers a wide range of soaps and body washes, with unique elements to make customers hooked on to it. The company feels that excitement can be created; but trust must be earned. The challenge before marketers is to deliver excitement in a way which enhances the trust, rather than violating it.
