Most Performed Underrated Startup Companies
By siliconindia
Foodzy
Foodzy is a self-funded start-up based in Amsterdam, The Netherlands, launched in April 2011, which helps users to keep a track of what products they eat during the day, and reward certain healthy eating habits with badges. This helps them to maintain a healthy lifestyle, start losing weight or simply keep a track of their eating habits.
It helps users to enjoy food with their friends by competing with them for special badges, like the Hangover badge for too much alcohol in one night, or a BBQ badge for barbequing more than 5 times during the summer.
It offers the possibility to view detailed statistics of the user's food habits, like the amount of bits (a simple conversion of calories) they eat per day, the favorite products and friends having similar eating habits. Foodzy has thousands of users in over 58 countries and has a current database of over 100,000 food products, and plans to launch a mobile app for both iPhone and Android soon.
The company--one of the 18 finalists at this year's The Next Web (TNW) conference--was soft launched at the TNW conference earlier this year, and has gone global.