India Ranks 5th among Hotels with Best Business Outlook

50 Percent of APAC Respondents Optimistic on Economy

The report says that 50 percent of Asia-Pacific respondents reported optimism that the economy would improve in the remaining half of the year. It added that hoteliers in APAC, North America and Latin America were twice likely to report being profitable in the last six months than the hoteliers in the EMEA (Europe Middle East and Africa) region, who appeared to be the least optimistic about the future economy. The survey also said that 66 percent respondents supported the claim that the economy will improve a little/lot in the second half of the year.

In the present survey, Indonesia and India have the highest proportion of respondents In APAC region who have reported their business as extremely profitable (six percent for both) or very profitable (38 percent for Indonesia and 29 percent for India) in the last six months.

39 percent of the respondents from India stated that they were likely to increase their staff; meanwhile most of the other respondents in the APAC reported that there would be no change in their staffing levels in the coming six months.

In 2012 so far, room rate discounts and advanced amenities are the two major special customer attractions put forward by various hotels worldwide and India have followed this global trend. In the country, more than 50 percent businesses have offered discounts on room rate and 48 percent have given access to special amenities.