How These Startups Got Their Names
By siliconindia
Aardvark
A website for the users to type or email their questions that is answered by the appropriate person in their own social networks, the co-founder of Aardvark Max Ventilla initially had an idea to begin as a chat buddy that could intermediate conversations with people you know online. Aardvark was the choice of the founders to rank the name of the company at top in alphabetical order to beat its opponent named 'Aaron'. The other reason for the selection of the name was its ability to conjugate the invented active verb 'vark'.