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'Harry Potter' soars high in technology
By siliconindia
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Monday, 18 July 2011, 21:30 IST
Twitter
The HarryPotter Film Twitter account is not as active as the Facebook Page but it had recorded 343,000 followers, but it has done a pretty good job in engaging the users by sharing links to interview and media articles and posting photos. Photos from the event of the premier night were also live-tweeted using TwitPic.
It seems all the strategies have paid off well for the producers as it is busy making waves in the industry.
