Google Bets on Mobile Internet Growth in India
By siliconindia
|
Tuesday, 08 November 2011, 00:18 IST
Bangalore: Internet giant, Google expects India's Internet growth to be driven by mobile users, predicting that they will form the majority of new Internet users in the country as low-priced Smartphone's will be available. India now has 100 million Internet users, but still the third largest user base is behind China and the U.S.
The number is expected to grow to 300 million in the next three years. The mobile Internet boom will be driven by increased usage of Smartphone's. Now, only 10 million of India's 870 million mobile customers use a Smartphone, a figure Google, maker of the Android mobile operating system, hopes grows significantly.
Android Smartphone prices have fallen sharply in the past one year with local Indian handset makers launching cheaper phones. The cheapest Android phone costs
4,280 at online retailer Flipkart, while LG Electronics and Samsung have Android models that cost less than
7,000.
Apple's iPhone 3GS costs
20, 900 at top mobile phone carrier Bharti Airtel. High-speed third-generation
mobile services, meanwhile, have been slow to take off in India since there were rolled out earlier this year, with an estimated 10 to 15 million users.
Google launched an initiative to offer free websites to small and medium-sized businesses in India, something it has done in 18 other countries. Its aim is to bring half a million such businesses online in the next three years. The country is home to an estimated 8 million small and medium businesses, of which about 400,000 have a website and 100,000 have active online presence.
4,280 at online retailer Flipkart, while LG Electronics and Samsung have Android models that cost less than
7,000.
Apple's iPhone 3GS costs
20, 900 at top mobile phone carrier Bharti Airtel. High-speed third-generation
mobile services, meanwhile, have been slow to take off in India since there were rolled out earlier this year, with an estimated 10 to 15 million users.
Google launched an initiative to offer free websites to small and medium-sized businesses in India, something it has done in 18 other countries. Its aim is to bring half a million such businesses online in the next three years. The country is home to an estimated 8 million small and medium businesses, of which about 400,000 have a website and 100,000 have active online presence.