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Five Ways to Communicate Strategy Effectively
By siliconindia
Market-based Behavior
Keep your employees always in touch with market realities to make them better understand the ways in which you, your strategy and your company is different from your competition. However, the challenge is in how to communicate those realities so that your employees can act on them. Build an integral campaign based on market and customer insights and put the contents in such a way that it can be shared broadly with all departments in your organization. Expose your managers first and provide then with easy-to-implement formats for bringing their teams together. If necessary, provide then with toolkits that include all the materials they will need.
