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Companies with the Best Branding
By siliconindia
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1 Comments
Google
Google has perfectly executed a branding strategy, which has proven to be one of the most brilliantly effective branding strategies witnessed. Google enjoys an unblemished image that sparkles cleaner than several other brands combined. Unlike other search engines that have clogged themselves with media portals with banner ads and flashing links, Google with simple and clear presence has set a different positioning for themselves. The uniqueness of the brand is its specialization in search. The logo of Google symbolizes whimsy and fun and with its colorful rounded edges, it shows that it is serious about what it does. Google has positioned itself so well with its niche specialization, that most of the web user spends about 70 percent of their time on Google.
