Canon and Games2win launch Canon Bollywood Shootout
By siliconindia   |   Friday, 19 June 2009, 21:21 IST   |    1 Comments
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Canon and Games2win launch Canon Bollywood Shootout
Bangalore: Canon India and Games2win have come together to launch a new flash based online game called Canon Bollywood Shootout. This game offers a chance to use Canon cameras in most entertaining way possible by clicking funny pictures of Bollywood stars. "The idea behind Canon Bollywood Shoot was to induce an extra bit of fun and excitement in the lives of our customers. It is for the first time that Canon is using this platform to get closer to its customers. Games2win was an obvious choice as they are highly reputed in this domain," said Alok Bharadwaj, Senior Vice President, Canon India. Players get to play paparazzi armed with Canon cameras to capture embarrassing, funny and adorable pictures of their most desirable Bollywood celebrities. Canon's Cyber- paparazzi will get to experience features such as Face Detection, Motion Detection, Blink Detection, 20X Optical Zoom to get error free photographs. For every right image the paparazzi would be awarded points. "The virtual platform not only helps us connect with our customers but also helps Canon technologies be understood by the users since the users almost get to use Canon cameras featured in the game," said Bharadwaj. The top three scorers who have played and uploaded their scores between 12th June 2009 and 20th July 09 will win a Canon Powershot A480 camera- worth Rs 8995. This game will be available on social networking sites like Facebook and Orkut. The game is expected to attract 100,000 web surfers to play this game. "The Canon Bollywood Shoot out is not just giving us a chance to engage with photography enthusiasts but also with gamers, we are very excited to see the response we receive for the initiative. We are confident this initiative from Canon will bring us closer to our customers," said Shunichi Senda, Director, Imaging Communication Products, Canon India. The game features many Canon cameras like PowerShot A480, IXUS 100IS and Power Shot SX1 IS.

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