Processing .....please wait.. 
The article has been forwarded.... 
News >> Technology >>
Top Startup Products Unveiled at NASSCOM Conclave 2011
By siliconindia
|
Thursday, 10 November 2011, 22:31 IST
5. Imaginate
Imaginate is developing innovative augmented reality and virtual reality based products for retails, advertising, entertainment and medical categories.
Augmented reality (AR) is a term for a live direct or indirect view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data.
Hemanth Satyanrayana, CEO of Imaginate said, "Imaginate is developed keeping in mind of the day to day activities of retail, advertising and for many sectors. If we take the example of retail, with the variety of cloths available and people trying out apparel is a cumbersome and time process."
Imaginate provides shoppers try out apparels immediately and effortlessly by just standing in front of an LCD screen, which is installed in the shops and choose the apparel to try out and Imaginate virtually fits the selected apparel and helps to shop quick.
