Starbucks to buy coffee beans from Tata

Monday, 18 October 2004, 07:00 Hrs
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BANGALORE: Starbucks, the world's leading coffee-café chain, has tied up with India's Tata Coffee Ltd for the supply of premium coffee beans.

This was the first time Starbucks had decided to buy coffee from India, Hamid Ashraff, Tata Coffee manging director, told reporters here Monday.

Starbucks operates 8,500 retail locations around the world.

Tata Coffee, however, has not disclosed the quantum of premium coffee beans that Starbucks would be buying from it.

Tata Coffee is the largest integrated coffee company in Asia and the only producer company that Starbucks has chosen to buy from.

"Starbucks will buy coffee beans from us at a 40 percent price premium," Ashraff said.




Source: IANS
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