Saudi firm to make baby-care products in India

Thursday, 13 September 2007, 07:00 Hrs
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Bangalore: Al Batterjee group, a $200-million Saudi Arabian business group, plans to set up a $25-million manufacturing plant in India to produce its Nunu range of baby-care products.

The group was focusing on India as a major outlet for its healthcare products, a top company executive said in a statement here Wednesday.

Nunu, meaning newborn in Arabic, is sold across 37 countries worldwide. The baby-care products are currently shipped into the Indian market from Jeddah in Saudi Arabia.

"We will decide on the plant location after we secure the mandatory approvals," Al Batterjee vice-chairman Sheikh Mazen Mohammed Batterjee said.

The baby-care products to be introduced in India would include baby shampoo, powder, soap, lotions and oils.

"We have set a sales target of 200 million during the first year of operations," Batterjee said.

The group has entered into a tie-up with the Kerala-based Valy group to market the Nunu brand in the state.

The Saudi group also plans forays into the info-tech and hospitality sectors in the country, with an upfront investment of $100 million.

The group has tied-up with Lloyd Steel India to manufacture various steel products and with the Mumbai-based Unitech group for logistics operations in Saudi Arabia.
Source: IANS
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