IIM-A to develop retail management software for Nike

By siliconindia   |   Thursday, 28 August 2008, 03:58 Hrs
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Ahmadabad: IIM- Ahmadabad (IIM-A) has signed an online project with Nike, one of the major sportswear and equipment manufacturers, to develop a software which intends to make Nike's retail management effective and effortless. It also aims at creating a cohesive system based on Graphic User Interface (GUI) in order to offer a user-friendly system of managing the retail store.

"The user can easily access details related to a customer like payment details, purchases made in the past and other details which may aid the store in keeping a track of its regular customers, sales and other important data effortlessly," an IIM-A spokesperson told Business Standard.

The project is expected to be completed by the first week of September and the software will be deployed at Nike's retail outlet in Goa. Sources say that the software will ensure high data security and is less complex due to factors like less control.

The source added, "Earlier the entire exercise, based on MS DOS, was done through a direct entry by staff, which led to cases of losing important data about customers and other security threats. Also, the software used was based on an old model that allowed limited database storage and it was difficult to retrieve data."

According to the new program, the store manager would be provided with a password to access the customers' profile using an ID.

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