IBM targets SMEs in tier-two cities
Thursday, 18 October 2007, 07:00 Hrs
Bangalore: IBM India Wednesday commenced its small-and-medium businesses (SMB) operations at Nashik in Maharashtra for providing innovative IT solutions to small and medium enterprises (SMEs) in 14 tier-two cities across the country. According to a statement issued here by the Indian subsidiary of the global IT major, the SMB operations will enable the company to provide better support to its SME clients in non-metros. "As part of our regional expansion strategy, we have started SMB operations to help the SME sector compete effectively and realise greater business success. Since SMEs are growth engines of Indian economy, we want to provide them with access to the right information, tools and technologies for succeeding in their business," IBM India vice-president for mid-market business Chetan Naik said. To extend its presence in 14 tier-two cities, the company has till date set up SMB divisions in Bhopal, Chandigarh, Coimbatore, Goa (Panjim), Jaipur, Jamshedpur, Lucknow, Nagpur and Vizag. It plans to cover Surat, Bhubaneswar, Madurai and Ludhiana by this year-end. "We believe in a simplified solutions perspective. We wanted to make buying for mid-market businesses simpler by making our offerings available to our customers. We have varied offerings for the SME market to compete and grow faster," Naik said. The Indian subsidiary has specifically designed and developed products and services for the SMB marketplace under 'IBM Express Portfolio,' comprising hardware, software, services, solutions and financing.