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Hyundai mulls legal action over Aamir Khan's 'Delhi Belly'

Tuesday, 05 July 2011, 09:58 Hrs   |    3 Comments
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Hyundai mulls legal action over Aamir Khan's 'Delhi Belly'
NEW DELHI: Hyundai Motor India Ltd (HMIL) is considering legal action against Aamir Khan's latest film, 'Delhi Belly', for allegedly depicting one of the company's cars in a derogatory manner.

"Our legal team is looking into the matter and watching the film clips. Accordingly, we will decide our future course of action," an HMIL spokesperson said.

It is understood that the company is unhappy with the way a car "seemingly looking like a Santro" has been depicted in the movie, although there is no proper branding of the car shown. Moreover, some of the dialogues over the car were allegedly in bad taste.

The movie is jointly produced by Aamir Khan Productions and UTV Motion Pictures .

When contacted, an Aamir Khan Productions spokesperson said: "We haven't got any intimation or letter from any motor company."

The Santro model used to be HMIL's best-selling model till it was overtaken by the i10. As per the latest data available from the Society of Indian Automobile Manufacturers , the model clocked sales of 8,133 units in April.

'Delhi Belly', an adult comedy starring Aamir Khan's nephew Imran Khan, comedian Vir Das and Kunal Roy Kapoor, had earlier courted controversy over alleged copyright infringement of two Delhi-based artists in the song, 'DK Bose'.

It was released on July 1 and has received a good response from audiences.
Source: PTI
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Reader's comments(3)
1: I think that this is an publicity drama . either by Amir to promote his film or by Hyundai to promote its car :D
Posted by:caldwell - 06 Jul, 2011
2: You guys (Hyundia) just dont have any concrete reason to file a suit against Aamir or his production company, Hyundai's top mgmt i suppose need to delegate some work to you legal team incase they think they are idle, to me i think they're seated idle or not doing much business in the market today and thats why i see in the article your legal team has an excuse to watch the movie or the clips. Come on all you top mgmt & legal team of Hyundai, its just a bloody movie and a good one, no ones going to stop buying your cars unless you start all these unnecessary false statements and allegations against our Indian citizens that too when you're in our country. In you're not liking it shut down and return to Korea. Aamir we are for you and anyways Hyundai sucks, even though I own one and this article makes me have to rethink in replacing my i10, which i wanted to replace it with a Huyndai Verna in August 2011 anyways now i have a good reason to go for Fiat or Honda.
Posted by:Denis Jackson - 05 Jul, 2011
Agreed with you.......
Sartaj Ali Replied to: Denis Jackson - 06 Jul, 2011