Harrah's selects Tibco for business integration platform
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Harrah's selects Tibco for business integration platform

By SiliconIndia   |   Friday, 27 September 2002, 07:00 Hrs   |    1 Comments
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PALO ALTO: Tibco Software (Nasdaq: TIBX) announced Friday that Harrah's Entertainment (NYSE: HET) has chosen Tibco's technology as its Enterprise Business Integration Platform.

"Harrah's Entertainment is excited to select TIBCO as a new strategic partner that will provide a key technology ingredient in our next generation business integration strategy," said Harrah's Entertainment Vice President of Information Technology Tim Stanley. "With Tibco's software, we expect to further extend our CRM leadership capabilities by enabling a real-time, active enterprise."

Initially, Tibco's software will be deployed as part of a project that enables new customers of Total Rewards, Harrah's nationwide player-card program, to be recognized in near real-time at every one of the casino-entertainment company's 26 properties, according to Stanley.

"In addition, Harrah's will leverage the powerful combination of Tibco's proven messaging platform, Business Process Management (BPM) tools, and eBusiness Portal and Web Services technology for its next generation enterprise-wide information architecture," Stanley said. "Using Tibco's suite of tools, we are actively upgrading our ability to get, move and use information in real-time, adding value to customers, management and shareholders every step of the way."

"TIBCO is proud to have been selected by Harrah's as a strategic partner. Harrah's is recognized as a leader in the gaming industry and for its effective use of technology across its business -- including its award-winning Total Rewards loyalty program," said Vivek Ranadive, CEO of TIBCO Software Inc.

"Recent examples of Harrah's leadership in the technology arena are evidenced by the CIO 100 and Enterprise Value Awards, as well as awards from Forbes, Computerworld, InformationWeek, and the Data Warehousing Institute. We believe Harrah's, its customers and employees can derive new value from Tibco's technology and our strategic partnership that will bring even greater business accomplishments in the future."


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Posted by:SHANKAR GURU CN - 11 Sep, 2009