Corporate Heirs Who Brought Change

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Bangalore: With the change in generation, the concept and idea also take a leap ahead. Many big corporate houses of the country have seen several changes with the change of the reign in its board and some have proved to be worth change. We bring to you four such heirs of the big corporate houses, who brought change in the company including the perspective in which people used to view it.

Rajiv Bajaj

The Heirs of Big Corporate Houses

Bajaj was once a synonym for scooter, but the entire perspective of the company went on a change with Rajiv Bajaj taking on the reign of the company. He not only changed the way people looked towards the company, but gave a new perspective to the bike industry in India by bringing in sports bike to the reach of general public. Today, with Pulsar, Bajaj is one of the best choices of youngsters among other bikes of the same category. He expanded the brand portfolio and took the brand to a global market.

Rajiv has completed his masters in Manufacturing Systems Engineering from the University of Warmick. Since then, he has worked at his company in the areas of Manufacturing and Supply Chain, R&D and Engineering and Marketing and Sales. Currently he is the Managing Director of Bajaj Auto.

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