Confession Of Entrepreneurs

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Navin Kumar, Co-Founder, eLagaan

mistakes of entrepreneurs, confessoin of entrepreneurs, Navin kumar, elagaanThe startup entrepreneurs are so obsessed with their own idea that they do not wish to look beyond it. “The first and the foremost reason for failure of any startup entrepreneur is his ego and blind believe on his being on the right path,” says Kumar. Among the new-bie, around 60-70 percent feels that they can make it too big with their idea and crack the market by bringing in a revolutionary product or service. “Marketing, sales, product development, R&D, channeling, and what not they think they are master in. We also did the same mistake. We tried to focus on R&D more than marketing and sales, thus leading us to major loss,” adds Kumar. He also tried to outsource his services, but found it of lesser value as his company lost lot of time and the service provided was also not up to the mark. Even if one thinks of outsourcing, he should look for quality service and strong associations to partner with to generate good brand name and add value to the organization.