5 Things CIO should know about Big Data
2. Useful data can come from anywhere (and everywhere):
Analysis data’s can come from everywhere. Take the log of server files for instance. These files keep a constant track on each and everyone who visits the site and also keeps details on what pages they are visiting. By reevaluating these data we can keep a note on what most customers are looking for and make necessary changes if needed. “You may not think you have petabytes of data worth analyzing, but you will, if you don’t already.” said Eric Baldeschwieler, chief technology officer of Hortonworks, a Yahoo spinoff company that offers a Hadoop distribution.
