12 Secrets behind Facebook's Ride to Success


5. Product is the prime focus

It is not your business plan or share value that drives users; it is the product that you offer. Hence Facebook stuck to the idea of developing its product to the best instead of getting stuck with fussy business plans.

6. Chose the best people

People make the company. The technology and interests keep changing but the standard of people must remain the same to have a homogeneous growth. So it is important for a firm to hire the best who can adapt to any change.

7. Control

An enterprise has many factors, the important ones being, customers, employees and shareholders. Under the guidance of Zuckerberg, Facebook has gone public maintaining the perfect balance of all the parameters.