4) Dan Hesse stands at Position: 17

Sprint Nextel

Approval rating: 85%

Last year: 77%

The voice in Sprint's "Simply Everything" commercials, Hesse took over the reins of Sprint Nextel after an impressive stint of 23 years with AT&T. Now as the CEO of Sprint he has strategized to stem the losses of Sprint Nextel by increasing customer service, more use of prepaid cell phones, and a 4G presence invest ownership stake in WiMax-provider Clearwire.