Marketing Research Analyst
at
LSI
, Bangalore, INDIA
February 2010 – Currently Working
Industry: Semiconductors/Electronics
Functional area: Marketing / Advertising / MR / PR
- Strategic planning and market analysis
- Constructing market
models for the Networking Components Division
- Product Line
Business Planning
- Forecasting Revenues, market sizing, market
share for various market segments and product lines.
Outside Consultant at Beardsell Ltd. , Hyderabad, INDIA
August 2009 – January 2010
- Preparing reports and calculating metrics for measuring
performance of various product lines
· Implementing an
electronic based cheques processing procedure
· Preparing a
marketing and sales strategic plan
· Assisting in customer
sales visits and identifying sales leads
· Building a
comprehensive sales directory
· Financial analysis of
investments in new equipment for up-gradation of existing
facilities
Team Lead/ Tech Lead at Metta Technology (acquired by LSI) , Pune, INDIA
January 2005 – August 2006
- Hired, trained and built a team of nine engineers to develop
embedded software for multimedia applications for next generation
DVD players
- Developed and adapted strategies for software
process and control leading to improved schedule and project
management for the team
- Designed the software architecture
using an innovative and iterative approach resulting in a unique
design that significantly decreased development time
- Provided
significant market feedback to the marketing team; helped in
Software Developer at National Semiconductors , Bangalore, INDIA
June 2001 – January 2005
· Implemented an efficient and optimized embedded middleware
multimedia framework for Adaptive Video Converters in HDTV
applications
· Prepared module design documents and module
implementation documents for modules like scaler, deinterlacer,
and noise reduction.
· Initiated innovative solutions to
product development challenges through customer relationship
management
· Designed a light-weight embedded memory manager
with dynamic memory allocation features