Media Planning Exec./ Mgr
at
Maxus, Group M
, Bangalore, INDIA
May 2010 – Currently Working
Industry: Advertising/PR/MR/Events
Functional area: Marketing / Advertising / MR / PR
Senior Research Analyst at aMap , Mumbai, INDIA
April 2008 – May 2010
Industry: Advertising/PR/MR/Events
Functional area: Marketing / Advertising / MR / PR
Detailed viewership analysis and presentation to clients on TV
viewing habits of people across various genres – Entertainment,
News, Music and Sports events.
Keep a track of Television
audience preferences, television program performances, TV Channel
performances, etc
Post evaluation of brands pertaining to the
brand target groups and suggesting relevant media insights.
Media Planning Exec./ Mgr at Ind Advertising , Mumbai, INDIA
January 2007 – April 2008
Industry: Advertising/PR/MR/Events
Functional area: Marketing / Advertising / MR / PR
Taking media & creative briefs from clients
Planning and
budgeting of campaigns
Briefing creative team on artwork based
on the communication objectives of the client.
Coordination
with client and the media house for the execution of plans and
release of the campaigns.
Client Servicing Exec. at Ankit Advertising , Mumbai, INDIA
September 2005 – December 2006
Industry: Advertising/PR/MR/Events
Functional area: Marketing / Advertising / MR / PR
Meeting clients for business development.
Designing of
artwork.
Coordinated with client and the media house for the
execution of plans and release of the campaigns.