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Gita Sethi

Gita Sethi
Current
Design and UI Consultant
Education
PG Diploma Diploma In Business Management
Industry
IT-Software/Software Services

About Gita Sethi

I am looking forward to work as a Design & User Interface/ Usability/ User Experience Consultant for interactive media. My ideal job is to be responsible for leading the creative process of new websites and change management, client server applications and intranet content development projects which include creating art, mapping content architecture, applying user interface design principles etc..

Gita Sethi ’s experience

Principal UI Consultant   at   Wipro Technologies , Pune, INDIA
January 2008 – Currently Working
Industry: IT-Software/Software Services
Functional area: Usability Consultant
• Evaluating the UI requirements as per each project / business
requirements, identifying the users’, provide solution with
technical feasibility and compatibility to meet the business
goals and objectives and achieve enhanced “User Experience”.
• Providing appropriate UI solutions as per the W3C
guidelines, Section 508 guidelines, Accessibility – WCAG
guidelines, Usability principles, research and guidelines •
Support the Development, Testing, Technical Team to integrate
signed off designs
Principal UI Consultant  at   Work of Design , Mumbai, INDIA
April 2006 – December 2007
Industry: IT-Software/Software Services
Functional area: Usability Consultant / User Experience Specialist
• Providing Design & UI consultancy services with the support
of UI team for web applications – the complete UI process from
requirement analysis, wire frames, prototypes to final
implementation with support for integration and
testing. • Designing the UI for product applications working
with the product team, analysts, mapping the UI and the product
strategy with milestones and achieving the goals as final
deliverables.
Product Manager  at  Human Factors International , Mumbai, INDIA
May 2005 – March 2006
Industry: Other
Functional area: Usability Central
• To meet HFI’s objectives for its product Usability Central
Gold. • To lead the UC team to achieve the goals defined by
the stakeholders. • To prepare and implement the Product Life
Cycle Development Plan with continuous improvement
processes • As a part of the “Research & Development”
Group have done Research for the courses conducted by
HFI • Support as a Usability Consultant for internal projects
at HFI
Usability Consultant  at   Patni Computers System Ltd. , Mumbai, INDIA
November 2004 – May 2005
Industry: IT-Software/Software Services
Functional area: IT Sw- E-Commerce / Internet Technologies
• Initiative owner of Design Focus Group supporting all Design
& UI activities from Pre-Sales to final testing and integration
(Verification & Validation Practice) for major business units -
Manufacturing, ISV, Product Engineering, Financials, Insurance,
BI & Data Warehousing for their Desktop and Web based
applications • Other responsibilities include conducting UI &
HCI awareness sessions, Design review of existing applications
and providing facilitation, training and mentoring for each BU
Design & UI Manager  at   3i Infotech , Mumbai, INDIA
November 2001 – September 2004
Industry: IT-Software/Software Services
Functional area: IT Sw- E-Commerce / Internet Technologies
• Conduct heuristic evaluations of current site architecture
relating to site hierarchy, flow, navigation and the increasing
importance of the usability and appeal of products and
services. • Work with designers to solve usability issues with
elegant, easy to implement designs. • Collaborate on the
integration of content and technology, working with Software team
on architecture and navigational flow of internal administration
sites for content management systems

Gita Sethi ’s education

PG Diploma [Diploma In Business Management],
B.A [Economics],
Mithibai College of Arts [June,1981] , Mumbai, INDIA

Gita Sethi ’s additional information

Interests:
• “HFI-Certified Usability Analysts” by Human Factors International-USA • Assessment Team Training Certificate for SEI's CMM Based Appraisal for Internal Process Improvement Team Training conducted by KPMG for 3i Infotech Limited – 2003 • Certification of Web Master (W3 Geneva) – July 2000
Awards and achievements:
• “How To Deliver with Usability” - sessions specific to Delivery Manager/ Program Managers, Pre sales team with case study and project examples (regular sessions) • “Usage Centered Design” - workshop for human-computer interaction design held in the Industrial Design Centre, IIT Powai - Mumbai
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