K.E.I. Calculation

I tried to find K.E.I. for keyword "clinical trials"


85,800,000 this is the competition.

I searched in keywordspy.com and got Search Volume: 823,000/mo (only for uS and country specific I am able to get, can you help me in getting for the world)

so (85,800,000 * 85,800,000)/27433 = 2.6835E 11 (excel calculation)

so can I take this as 2.6 as the keyword index value and grade excellent.

HI Muthu,

According to your data

C(competition)=85,800,000
monthly search(MS)=823,000 Daily search=(823,000/30)=27433

(27433*27433)/85,800,000 = 8.77(KEI)