The Week that Was: Indian Startup News Overview (31th March - 6th April)
Funding News: Better Nutrition Raises $10 Crore in Funding Post Shark Tank India
Startup: Better Nutrition
Founder: Prateek Rastogi and Aishwarya Bhatnagar
About us: Better Nutrition story brgins with a simple, yet powerful mission to transform the way people nourish their bodies by harnessing the power of biofortification. At Better Nutrition, they believe that everyone deserves access to wholesome, nutrient-rich foods that promote health and well-being.
Founded Year: 2023
Office: Lucknow, Uttar Pradesh
Sector: Food and Beverage Retail
Funding Round: Strategic Investment Round
Investors: Namita Thapar, Shantanu Deshpande, PV Sindhu, Apurva Chamaria, Karan Jindal, Arjun Vaidya, Akshay Ghulati, Aclr8.vc, IIM Ahmedabad Ventures, HNIs, Family Offices, Angel Investors
Biofortified food company Better Nutrition, which had appeared on the reality show Shark Tank India, has raised a whopping ?10 crore in the latest funding. The funding comes from family offices, high net worth individuals (HNIs), and angel investors, including leading names like Namita Thapar, Shantanu Deshpande, and PV Sindhu.
The funding round was also joined by Aclr8.vc, co-led by Apurva Chamaria (Global Head—Venture Capital & Startups at Google), Karan Jindal (India Lead—Content Marketing at Meta), Arjun Vaidya (V3 Ventures), and Akshay Ghulati (Shiprocket). Greenday, the parent entity of Better Nutrition, raised ?3.1 crore in a funding round led by IIM Ahmedabad Ventures in 2022.
Website: http://betternutrition.greenday.co/
