U.S. Sikhs Hire Hillary Clinton's Ex-Strategist For Changing Perception

U.S. Sikhs Hire Hillary Clinton's Ex-Strategist For Changing Perception

Friday, 30 May 2014, 11:19 Hrs
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WASHINGTON: The newly formed National Sikh Campaign launched by US Sikhs has announced to have a former chief strategist of Hillary Clinton to begin the first-ever exploration of creating positive perception about Sikhs among Americans.

Geoffrey Garin, who helped direct the strategy team for Hillary Clinton's presidential campaign will take an in-depth survey of feelings and misperceptions towards Sikhs in order to develop messaging that will deliver new information and visuals that can positively change attitudes toward Sikhs, a media release said yesterday.

In 2012 he served as the pollster and strategic adviser to Priorities USA, the super PAC supporting President Barack Obama's reelection.

The National Sikh Campaign said this research will lay the foundation for the largest promotion of Sikhs in the western world.
"We have hired Garin due to his exceptional record in American politics and policy research and he is without a doubt one of the most prominent pollsters of our generation," said Gurwin Singh Ahuja, executive director of National Sikh Campaign.
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Source: PTI
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