Indian Internet Economy Registers Aggressive Growth: Report

By SiliconIndia   |   Friday, 28 September 2012, 10:20 Hrs   |    1 Comments
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Bangalore: Of lately, Indians got bitten by ‘get by click’ bug, thanks to the myriad internet sites, offering everything from travel, shopping, education, entertainment, mobile recharges, ticket bookings, online dating, marriage and many more; only  a click away.

Adding to it, India is a country of young population lured by new and exciting offers from telecoms and internet providers, so it is obvious that the country couldn’t have resisted growth in internet economy. Here are some interesting facts, from the Internet Economy Watch Report for the month of August released by the Internet & Mobile Association of India (IAMAI).

#1 In the e-tailing (electronic retailing) category, the services like designer labels and spa/restaurant segment have noticed 18% year on year growth compared to August 2011.

Designer labels category registered 2.60 million visits in August this year as compared to 2.20 million visits in August previous year and spa/restaurant segment witnessed 0.84 million user visits when compared to 0.71 million last Year.

#2 Data captured from prominent e-tailing sites reveals a significant growth in number of online visitors for mobile phone segment, which recorded a whopping 5.05 million hits in August 2012 as compared to 4.92 million in August previous year.

# 3 Online user visit for books recorded 57% growth in July 2012. It witnessed 1.60 million user visits in August 2012 as compared to 1.39 million in August 2011, a 14 percent  y-o-y growth.

#4, Indian Railways’ online booking site registered 48 percent y-o-y growth in the e-ticketing segment. Air tickets booked online in August 2012 were 1.49 million as compared to 1.19 million in August last year, a 26 percent y-o-y growth.

While above sectors recorded growth, some others showed decline; the monthly tracker revealed that the number of resumes uploaded online for jobs has gone down to 1.99 million in August 2012 from 2.60 million in August previous year.

Some other sectors saw poor growth, like the profiles uploaded on matrimonial sites saw a marginal growth of 6 percent in August, which is 2.18 million compared to 2.05 million in previous year.

The monthly internet tracker by IAMAI is based on absolute numbers captured from various relevant sites, and encapsulates online usage for E-tailing, Online Travel and Vertical Classifieds.

With fast changing tech world one can expect a different and better number game for next year.

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