Bangalore: Apple Inc, the second largest Smartphone manufacturer in the world will soon get a flavor of its biggest rival Android as the Mountain View search giant is bringing ‘Google Now,’ a killer feature called as “Android’s heart” onto iOS.  The new technology which made its debut last year on Android phones will now be featured in the Google search app for iPhones and iPads.

Google Now serves its users with various online services, right from Web search to personal Gmail email and Google calendar entries. Users can avail relevant information that come as popup windows, known as cards. For instance if a traveler accesses his mails for flight itinerary, Google Now will also remind him about upcoming trips at the best times.

Google’s Vice President of Search and Assist for Mobile, Johanna Wright describes ‘Now’ as the next phase in the search arena, where answers are given, without the need to type a query.

But the technology differs in Apple iPhones. Unlike Android versions that show pop -up windows, iOS, on swiping the home screen will only display these cards when a user has opened the Google Search app.

Meanwhile Apple’s Siri which comes preloaded on iPhones and iPads would be a threat to the invasion of Google Now. Analysts say that users would use Siri for updates like sport scores and nearby restaurants which may lessen the need to visit Google.

Back in September, Apple had replaced Google maps with its new in-house created maps app. However, Tim Cook had to apologize for its flaws, which drew furious criticisms among users.

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