3 Reasons Why India Is Facebook's New Testing Lab


Bangalore: It seems Facebook is smitten by India nowadays. The company is considering India to be critical for its business; trying to cash in on growth in emerging markets and better target mobile phone users, the two key points FB want to miss not.

#3 India as tempting fruit

The company sees India with its incredible growth in internet users as a promising market central. Facebook, since from putting up of its first office in India in 2010, the number of registrations have grown from 8 million to 65 million, making the country one of company’s top global markets. Facebook’s growth in rapidly saturating markets like the U.S is slowing down, with 955 million active users in June, grown just 6 percent from previous quarter. This is the reason for plunge in share value of Facebook. The country can catalyze Facebook to go a lot beyond the present 1 billion number, and also add some experience to the company to follow the code in other emerging markets.