Bangalore:  The mobile app company Dexetra has secured investment of about $1 million from Sequoia Capital (India) and Qualcomm Ventures, reports WATBlog.com.

Dexetra did not share the exact investment it got but the company is said to be anticipating one more funding company to partake in current Series-A round, making the total funding value to $2 million. The funding will help the company expand the workforce. Founded in 2010, Dexetra managed to raise US$ 200,000 from One97 Communications a year later. 

Dexetra is popular for their apps Friday and IRIS, former being a portal for self discovery and later a voice enabled search portal that works like SIRI.

IRIS got mass adopted by Indian Smartphone maker MicroMax, using which the company was been able to replicate SIRI like interactivity which it famously calls ‘AISHA’ on its inexpensive Smartphones. ‘Artificial Intelligence Speech Handset Assistant’ or AISHA has been touted as first-of-its-kind AI based assistant to be offered on such affordable hardware.

Dexetra’s another app called, ‘Friday’ which keeps track of the users’ activities on the Smartphone, logs them and saves the data on the cloud. According to the company this app has managed to garner the support of over 1 Lakh users who have 130+ Million files stored in Friday’s virtual repository.

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