thismoment Acquires Position2

A social media monitoring and engagement platform, Position2 Brand Monitor, has been acquired by thismoment, a provider of social content management software for brands that want to rapidly and effectively engage customers across social and mobile platforms. As a part of the acquisition, Position2 will be rebranded as thismoment Brand Monitor. Rajiv Parikh, CEO of Position2 will join thismoment as SVP of Business Development.

Position2 was established in 2005, has over 100 professionals in three offices in the U.S. and India, and is backed by Accel Partners.

Launced in 2010, thismoment is engaged in the development of Social Content Management Software for Brands.