Gaming platform Nazara seals the deal with US-based Soap Central for $1.4 million
SoapCentral.com, a website that provides entertainment content in the United States, has been acquired by Absolute Sports, a subsidiary of Nazara Technologies and the parent company of Sportskeeda.com.
Absolute Sports will purchase the website for $1.4 million (
11.6 crore) in an all-cash bargain, which will be concluded in a month's time. SoapCentral will assist Absolute Sports with turning into a main games and diversion distributer in the US.
11.6 crore) in an all-cash bargain, which will be concluded in a month's time. SoapCentral will assist Absolute Sports with turning into a main games and diversion distributer in the US.
The organization as of now works SK Pop (Pop-culture) and has experience scaling diversion content under the SK-Pop banner
The organization hopes to open gigantic collaborations with its content scaling and working playbooks to lay out Soap Central as a main diversion content objective for fans in the US.
Absolute Sports Private Limited was acquired by publicly traded diversified gaming and sports media platform Nazara in 2019.
Expressing to this acquirement, Ajay Pratap Singh, CEO of Absolute Sports states, “The entertainment publishing industry is more than twice the size of sports publishing and allows us a great canvas for expansion into multiple content categories. Having tested our content publishing and hyper-growth playbook with the acquisition of Pro Football Network last year, we are confident of scaling Soap Central in a very short time.”
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