Aditya Birla Fashion and Retail Cultivates Green Careers for Youth


Aditya Birla Fashion and Retail Cultivates Green Careers for Youth
Aditya Birla Fashion and Retail Limited (ABFRL) joyfully announces the successful completion of the Sustainability Accelerator Program 2023, a collaborative effort with 1 Million for 1 Billion. This innovative program, conducted in November 2023, highlights ABFRL's dedication to nurturing environmental expertise and empowering Indian students to lead in sustainability. Participants were commended for their commitment and accomplishments with jointly-branded 'Certificates of Participation' from ABFRL and 1M 1B. The top 20 students, chosen for industry immersion at an ABFRL campus, were recognized with certificates, acknowledging their exceptional performance during the 5-day internship.
The Sustainability Accelerator Program 2023 marked significant progress in cultivating a fresh cohort of environmentally conscious leaders. Firstly, it empowered participants to take on proactive roles as champions of climate change, instilling them with motivation and resolve to enact change within their communities. Secondly, students acquired valuable insights into state-of-the-art technology, comprehending its pivotal role in shaping a sustainable future. Through hands-on activities centered around sustainable technology, the program served as a unique platform for bridging the gap between theoretical knowledge and practical application. Mentorship from global experts enabled students to translate their original concepts into tangible solutions, fostering an environment of innovation and creativity.
Dr. Naresh Tyagi, Chief Sustainability Officer of Aditya Birla Fashion and Retail Ltd and Co-Chair of the Green Jobs and Sustainability Accelerator Program, emphasized the program’s importance, stating, “The Sustainability Accelerator Program 2023 embodies our commitment to instilling a sustainability-oriented mindset in India’s youth and students, empowering them to advance our collective green mission”. Manav Subodh, Founder of 1M 1B, expressed pride in this innovative partnership, noting, “This partnership marks a first-of-its-kind collaboration between a major corporation, ABFRL, and a social venture, 1M 1B, placing sustainability at the forefront of all endeavors”. The internship aims to inspire students to become valuable contributors to addressing climate change and familiarize them with the role of technology in shaping a more environmentally friendly planet, with mentorship provided by ABFRL leaders.