BENGALURU: Indian startups have always been keen on hiring young and bright minds into the organizations, changing this trend, e-commerce giants who is now worth $1 billion, like Ola, Flipkart and Snapdeal are now drifting towards ‘experienced’ executives. Business Insider reports that, unicorn startups (startups worth $1 billion) in India have realized the significance of having a highly seasoned executive on board. Moreover it has been observed that startups across industries are relying largely on experienced executives to confront the inherent challenges posed by markets today.

Flipkart being the first to get Krishnendu Chaudhury and Ravi Garikipati from Silicon Valley into the organization other e-commerce giants follow the suite. That being said, Peeyush Ranjan Flipkart’s new head of Engineering has initiated F24, to fix any problem an engineer faces. F24 has been launched to have that edge over the other organizations in the industry. Ranjan, who previously led engineering group for Google’s Android One said “As the organization gets bigger it has an inherent challenge to stay nimble, and not get bogged down.”

Aneesh Passi, cofounder of Basil Advisors, which hires for startups, said, "Seasoned Executives know massive distribution set ups. They have seen huge scale, managed huge turnovers... that's why companies want to hire them." He also added that billion dollar startups now have enormous funding which allows them to invest in executives as such. Taking this trend forth Ola Cabs too is betting on experienced hands as it looks battles the rival Uber. Considering the pros and cons, Ola is relying on its head of new initiatives, Sundeep Sahni, who successfully carried out an assignment with e-com portal Lazada in Indonesia.  Sahni, who joined Ola in mid-July, says "going deeper in existing markets and creating newer and wider use cases is going to be critical."

Parallely, Snapdeal has hired Jeyandran Venugopal, a former Yahoo India executive, to prepare its future technology roadmap. Jayant Sood of Snapdeal told a financial daily, "In ecommerce, only small strides have been made. There is a lot that they can learn from other industries in terms of customer service, true focus is now coming into digital commerce. My mandate is to transform customer experience and aim to be the best in customer service across industries."

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