Bangalore: There are a large number of online shopping sites in India that offer variety of merchandise from electronics to furniture on one web portal. And when it comes to exclusivity, there are quite a few e-sites that cater to needs of women. Sensing the void for exclusive shopping portal for men, Menzkart, established in 2010 and owned by String Enterprises, is offering all the men-centric products. In a catch-up with Suresh Singh, the co-founder of MenzKart, much has been divulged about the all-men portal.

Menzkart.com is perhaps the only shopping portal in India that caters to the needs of the Indian men. It offers briefs, vests/undershirts, socks, shorts, track Pants, thermals, shaving Kit and handkerchiefs that are exclusive for men. The company offers brands such as VIP, Jockey, Hanes, Adonish, Dollor, LUX, Adidas, Puma, Bodycare and Neva.

The website is run by a small team of entrepreneurs from Delhi-NCR. Two of the founders have experience in operating retail stores and have extensive experience in online marketing.

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