Indian Startups Now Tapping The 'Internship' Arena
For those portals that list such internships, it is critical for them to find the apt business model. Tanuj Malik, thirty-seven year old who set up Indianinternship.com says his portals earn revenue from advertisements as the startup firms are not keen to pay.
Contrastingly, Delhi-based Letsinetrn.com charges fee for premium services. Currently, the portal has 18,000 openings posted by companies and 1.2 lakh registered companies. In the case of Lawctopus.com, Tanuj Kalia who set up the company with four friends earn around 6 lakh per year as profit by hosting advertisements and paid blogging services.
According to Malavika Jaggi, business development specialist at HelloIntern.com, convincing organizations about an intern’s capability is a great challenge. For instance, Google India, which also recruits interns through Web portals, has launched an internship programme for second and final year computer science students.
In Google, each internee is paired with a Google engineer for the 12-week software project. The training includes coding and exposure to new Google tools. "The lack of internship platforms was a definite gap in the Indian market. These new startups are providing options across the job market," says Nishant Saxena, CEO of Round One, an employee referral portal. He added that the sector will grow rapidly as “more models emerge to help monetize this business.”
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