Bangalore: Boring Brands, a marketing communication company for start-ups, launched EventsForStartups.com, a guide to events in India. The website aims to be the destination of choice for every start up in the country looking for launch, visibility and networking opportunities.

EventsForStartups.com is a crowd sourcing platform where event organizers from all over India can submit their events. Over 150 events are already listed on the site. The events are classified into specific categories namely finance, VC, investors, mobile, technology, internet, big data, social and travel with search option provided for individual event search.

Talking about the need for such a platform Aakriti Bhargava Co-founder, Boring Brands said, “Startups all over the world capitalize on event opportunities not only to network but  also to strategically push their business towards greater growth. We have fine examples like Rovio and Google known to take this approach. We have initiated events for startups to push the Indian startup eco-system in this direction.”

Anshul Sushil, Co-founder, Boring Brands added, “Events are extremely important for networking opportunities, the necessary tool for every entrepreneur to grow their business. The more people you meet and talk to about the business, the faster you get feedback, meet potential investors and reach customers, both directly and through word of mouth.”

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