Bangalore: The legendary American writer and humorist, Mark Twain once exclaimed "The man who does not read good books has no advantage over the man who can't read them." Though this quote emphasizes on advantage and control, the ultimate factor is of course the 'book'. Literature, art, ideas, business, science, maths etc were all passed on to us by our forefathers through books. While these men wrote manuscripts with great respect and care there are the new generation writers picking up relevant topics and focusing a lot on it to derive into a perfectly suitable solution.

Though ?entrepreneurship? has cushioned itself into a comfortable position in the current context, at least in India, it still doesn?t reach out to everybody. In such scenarios, a book acts as a great medium of knowledge transfer. ?This healthy compilation of books to read for Indian startup entrepreneurs is not just a stylish business book wish list to flaunt but rather an inspirational package. These books are very much available on Amazon and the very next thought after you find the book in the store is to hit ?Buy now? tab.?

The Three Rules: How Exceptional Companies Think

Authors: Mumtaz Ahmed and Michael E. Raynor

The authors of this book, Michael E. Raynor and Mumtaz Ahmed are Deloitte consultants. Based on a careful research on and across 25,000 companies in the world the authors derived at a conclusion calling it three simple rules ? keep revenue before cost, it is always better before cheaper and thirdly the most important of all is to remember there are no other rules at all.

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