Myntra app-only 'backtracks'

Myntra was the first site that announced to go app-only in May 2015 and it looks like the company’s app-only strategy has failed. In order to get back to their market position the company is planning to launch a mobile site for its users. The company has shut down their desktop as well as mobile sites previously as a marketing strategy since it claimed 95 percent of its Internet traffic came through mobile and 70 percent sales were generated through smartphones.

“Kirana" Stores are the most sought-after segment

The E-Commerce market in India has entered our homes and plays a vital role among the Indian middle class. These Online "Kirana" Stores which includes Flipkart, Snapdeal, Amazon, Paytm have become the hottest category that has gained traction in India.

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More Number of Foreign Students Came To India This Year: Irani