Bangalore: Every startup before launching their products in the market face, big hurdles of the next big thing - “advertising and promotion”. It is important for an entrepreneur to research and understand the market carefully before spending the money on advertising.

There are different ways to promote, but choosing a cheaper and equally effective way to market, would help startups reduce the cost and get a good return.

Now let us look at some of the cost effective online platforms to promote the product, as compiled by Startup India. 

#5 Get Noticed

The best and cost effective way is to promote through your website by using all possible Internet marketing strategies, such as the SEO, which is good way to market your brand name and to increase awareness.

Over the years the trend of e-shopping has increased, people check-out online, rather going out to big malls. Using this as an advantage, use key SEO words while creating your website as this would enable potential customers to see your website first while browsing through the internet.

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