Ugaoo Welcomes Jackie Shroff as the Face of Green India

• Ugaoo appoints Jackie Shroff as brand ambassador to promote green living
• Campaign aims to promote gardening and green living across india
• Shroff’s personal connection to nature aligns with ugaoo’s mission

India’s popular gardening brand Ugaoo has announced Jackie Shroff as its official brand ambassador. Known for his deep love for nature, down to earth style, Shroff is a perfect fit for the brand’s mission to encourage a greener lifestyle across the country.

From arriving at events with a spider plant around his neck to growing his own organic farm, Shroff has always shown his strong bond with nature. Ugaoo said in its statement that his connection to plants is “both personal and deeply profound”.

“Plants aren't just decor; they're companions, therapy, and a connection to life. Putting my hands in the soil brings me peace. Associating with Ugaoo is a no brainer; they're spreading a green movement across India”, said Jackie Shroff.

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Siddhant Bhalinge, Founder and CEO of Ugaoo, shared that the decision was clear from the start. “Jackie Shroff is not just a face, he’s a feeling and he’s playful, rooted, and passionately green. There is nobody we would have worked with in this capacity, it was Jackie or no one”, he said. He added that Shroff’s charm brings “relatability, credibility, and a refreshing sense of fun” to the brand as it looks to expand across the country.

The association kicks off with a fun campaign film created by Thought Over Design and produced by Cathect Studios. In the video, Shroff helps a plant lover replace a dying Alocasia by ordering a fresh one from Ugaoo, ending with his signature line, “Ugaoo, Bhidu, Ugaoo”.

Jackie added, “Together, we're nurturing a generation that values nature. I'm glad to be a part of this mission, inspiring others to live rooted and connected”. The partnership aims to deepen Ugaoo’s connect with plant lovers across India while bringing Shroff’s earthy charm and green passion to the forefront of the brand’s storytelling.