Symphony Appoints Anuj Arora as Global CMO & Business Head
Symphony, a leading player in the air cooling segment, has promoted Anuj Arora to the position of Global Chief Marketing Officer (CMO) and Business Head. Arora, who joined Symphony in February 2022 as CMO, has played a pivotal role in shaping the company's global brand strategy and driving innovation across its product portfolio.
During his tenure as CMO, Arora focused on enhancing Symphony's market presence and expanding into new product segments through advanced technologies and consumer-centric strategies. His leadership has been instrumental in strengthening Symphony's competitive edge and fostering growth in diverse markets.
In his expanded role, Arora will lead Symphony's business initiatives for its new Table Top (TT) product range. This includes overseeing sales, marketing, and profit and loss (P&L) management across the TT product line, further reinforcing Symphony's market leadership and driving business expansion.
Prior to joining Symphony, Arora held senior roles at Welspun Group, Piramal Enterprises, and other prominent organizations, bringing a wealth of experience in marketing and business strategy. He holds a Post Graduate Diploma in Management from the Indian Institute of Management Ahmedabad and has pursued executive education in Design Thinking and IoT from the MIT Sloan School of Management.
