Rachita Gupta has been appointed as VP of Communications at ONDC
Rachita, with two decades of experience in marketing and brand communications across various sectors, is set to lead the Communications function and promote ONDC’s growth. She has a diverse background in marketing, digital marketing, brand communications, sales strategy, and strategic alliances across diverse industries. In her previous role at Tech Mahindra, she led global marketing efforts for Emerging Technologies, focusing on critical areas such as Data Analytics, AI, Gen AI, Metaverse, Cybersecurity, and SaaS. T Koshy, the MD & CEO of ONDC, expressed his delight in having Rachita on board, emphasizing her strategic insight and experience as vital assets in propelling the network’s future growth.
The ONDC spokesperson stated that they are thrilled to welcome Rachita on board, citing her extensive experience and strategic acumen as invaluable assets to drive the network's growth phase. They are confident that Rachita Gupta's innovative approach, profound understanding of various industries, and expertise will play a key role in the network's success in the future.
Rachita Gupta herself expressed her excitement about her new role and ONDC's pioneering role in transforming the e-commerce landscape. She believes that ONDC's vision to create a no-barrier, open network through innovation, technology, and a customer-centric approach perfectly aligns with her values. She is eager to be a part of the network, particularly at a time when it is poised to revolutionize the entire e-commerce ecosystem.
I am excited to collaborate with the talented team and drive excellence at every phase of the Network's growth and expansion. Rachita Gupta's appointment signifies ONDC's commitment to leveraging her expertise and innovative approach to enhance the network's future success. As the digital commerce industry continues to evolve, ONDC's strategic choice of leadership aims to position the organization for substantial growth and impact.
