M.S. Loan Guru Launches India's First Financial Awareness App
- India's First Financial Awareness App
- Credit Access for the Underserved
- AI-Driven Loan Matching Algorithms
M.S. Loan Guru Pvt. Ltd., a pioneer in inclusive lending solutions, has launched India’s first-ever ‘Financial Awareness App’, aiming to revolutionize how underserved communities understand and access credit. This tech-driven initiative is designed to bridge the financial literacy gap and simplify credit processes, especially for first-time borrowers navigating the complexities of loans and financial planning.
Building on its legacy of driving industrial growth, SME development, and entrepreneurial progress, M.S. Loan Guru is reshaping India’s lending landscape with a comprehensive, accessible, and inclusive approach. The app will serve as a one-stop platform for understanding credit systems, managing personal finance, and securing loans all at the fingertips of the everyday Indian.
Aligned with the national vision of ‘Viksit Bharat’ and Prime Minister Narendra Modi’s principle of ‘Sabka Saath, Sabka Vikas’, the initiative underscores the company's commitment to women empowerment, youth employment, and societal progress. Through this app, the company aims to create a financially aware and economically resilient India.
M.S. Loan Guru’s services are tailored to support every segment of society, with a focus on individuals often left behind by traditional financial institutions. These include:
- Women & Small Business Support: Assistance in availing government subsidies and loans to promote female entrepreneurship.
- Education Loan Assistance: Support for students rejected by banks, helping them secure funding for their education.
- Auction Property Advisory: Access to exclusive property data and investment guidance.
- Expert Financial Panel: Advisory from former bankers, senior government officials, and legal experts.
By offering these services, the company ensures that financial empowerment is not a privilege, but a right for all.
With tailored offerings like structured finance, unsecured CGT-MSE loans, NPA and stressed asset funding, long-term industrial finance, and CV & CE financing, the company has already helped thousands of businesses and startups thrive. Real estate developers, SMEs, and industrial units have benefitted from Loan Guru’s hands-on support.
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To further democratize credit, the app integrates:
- AI-based eligibility checks
- Digital loan applications
- Smart matching algorithms
- Strategic collaborations with NBFCs, NGOs, and digital platforms
- Over 1 million users already engaged
With 27+ years of industry experience, M.S. Loan Guru has successfully revived NPA accounts, uplifted sick units, and ignited countless success stories. The launch of this financial awareness app represents a bold step toward making credit accessible, inclusive, and empowering for every Indian.
