Is Lakshay Jain's Mascan the Next Big Thing in Digital Media Industry?

By John, content writer  |  Monday, 22 May 2023, 05:23:20 PM IST

Is Lakshay Jain's Mascan the Next Big Thing in Digital Media Industry?

Lakshay Jain, the young entrepreneur who turned Mevrex into a 7-figure agency from zero investment, has recently launched his new venture, Mascan . As per the online descriptions and social media posts, Mascan is a holding company specializing in acquiring, growing, and selling digital media properties. With the fast-paced growth of the digital media industry, many are wondering if Mascan will be the next big thing.

Lakshay Jain  is a well-known name in the world of entrepreneurship. He founded Mevrex, a creative media and marketing agency, at the age of 16. Mevrex offers full-scale public relations, branding, marketing, and reputation management services to celebrities, entrepreneurs, and businesses in over 30 countries. With his experience and success in Mevrex, it's no surprise that Jain has set his sights on the digital medi industry with Mascan.

Mascan's focus on acquiring and growing digital media assets is a smart move considering the industry's rapid growth. According to a report by Statista, the global digital advertising market is expected to reach $398 billion by 2023, up from $320 billion in 2019. This growth can be attributed to the increasing number of internet users and the rise in digital media consumption. Mascan's mission to acquire and grow digital media sites seems like the perfect business move to take advantage of this growth.

Lakshay's passion for the digital media industry is evident from his social media posts. He has expressed his belief that this $345 billion dollar industry is going to become even bigger with more audience in the future. In one of his Instagram stories, he stated, "Digital media is the future, and I'm excited to be a part of it."

Mascan's website provides a brief overview of the company's vision and services. The company aims to acquire and grow digital media sites, including properties like websites, blogs, apps, social media properties, communities, etc. Mascan's goal is to turn these sites into profitable ventures and eventually sell them for a profit. Mascan's strategy of acquiring digital media sites has already started.

Furthermore, Jain has stated in his interview with The Week that he plans to leverage its expertise in digital media to launch its own web3 and AI brands in the near future. This move into the AI space shows that Mascan  is not afraid to innovate and embrace new technologies.

In conclusion, Lakshay Jain's Mascan is a new entrant in the digital media industry, but its acquisition and growth strategy and Jain's experience in Mevrex make it a company to watch. The digital media industry's rapid growth and Mascan's focus on acquiring and growing digital media sites make it a potentially profitable venture. With its recent plans of strategic acquisition and plans to launch its own brands, Mascan's future looks promising. Only time will tell if Mascan will be the next big thing in the Digital Media industry.

ON THE DECK

siliconindia