IPL 8: Watch Out For These Top 8 Trends
7. High Competitive Spirit
Already, the auction held in February clearly specified that this time the competition will be very tough. The big franchises have decided to reward the special and smart talent acquisition by the respective teams.
8. Crash the Pepsi IPL
According to Ruchira Jaitley, senior director marketing - Social Beverages, PepsiCo India, says, “Crash the Pepsi IPL' is a unique campaign that empowers creativity and originality and urges young consumers to make their own mark. Brand Pepsi has always inspired youth imagination and challenged convention with its irreverent spirit. Our new campaign is no exception," reports afaqs.com.
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