Airtel Digital TV & JOP Network Partner to Launch 'Hollywood Masala'


Airtel Digital TV, a leading national DTH service provider announces that it is joining hands with JOP Network, a young company which is an arm of JOP International to launch ‘Hollywood Masala’, an innovative channel which offers a plethora of premium Hollywood movies dubbed in Hindi. Available on channel 188 on Airtel Digital TV at just 45/- per month, Hollywood Masala is an ad free services which showcases movies from across genres including Action, Comedy, Romance, Sci-Fi, Drama and Horror and consumers can movies like Da Vinci Code, Social Network, The Smurfs and many more in Hindi.

Speaking at the launch event, RichaKalra, Product Manager – DTH, BhartiAirtel said, “At Airtel, customer delight is pivotal for us and we are always innovating for newer ways to enrich their lives. The launch of Hollywood Masala is in line with this endeavor and aims to offer customers the joy of watching their favorite Hollywood blockbusters in Hindi without any language hindrance.”

And a happy UrviAgarwal - Director, JOP Network Pvt Ltd, said “We are glad to launch Hollywood Masala – a service that showcases premium Hollywood blockbuster movies on a platform like Airtel Digital TV, one of the largest DTH players in our country. The service is targeted at the Indian masses of all age groups who enjoy watching Hollywood movies but in their preferred language – Hindi!”

Founded in the year 2008, Airtel Digital TV is among the most advanced digital broadcasting technology companies in the world with over 10 million subscribers as of 2015. The service provides on-demand broadcasts on connected boxes which include both standard and HD digital TV services and has managed to monopolize a significant portion of the Indian television broadcasting sector.

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