Sounding bullish on the Indian market, he said: “I see thousands of opportunities. The perception of the Sony brand is very good and it is quite well established in India. Having such a good heritage, we can really take good advantage through brand recognition and strengthen it further.” The company expects its overall distribution network to touch 24,600 this year, up from 20,000 last year. This year the company is looking for a 20 percent growth in revenue in India from last year’s Rs 10,000 crore with the TV and mobile businesses expected to account for 40 percent each and the rest 20 percent from the other business such as camera, home-theatre and playstation.

On the mobile handsets business, Hibi said considering India’s growth potential, the company would look to tap affordable mass market segment and is studying the opportunities offered by a platform like Android One. ”We are always thinking how to really take the Sony advantage of technology. Yes, Android One is going big and offering products at affordable prices for the Indian market, which is big and expanding. We are also thinking how to join such a segment.” He, however, added: “At this point we don’t have a product to offer. Only we are studying and discussing how we can develop these kind of products in future.”

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